在线阅读本书 Book Description Penetrate the McKinsey mystique and learn the secrets of the world's largest and most successful strategy consulting firm. "A breeding ground for gurus." That's how the best-selling book "The Witch Doctors" defined McKinsey and Company, the gold-standard consulting firm whose alumni include titans such as Tom Peters, Harvey Golub, and Kenichi Ohmae. No...(展开全部)

在线阅读本书 McKinsey is the 800-pound gorilla on the consulting block. In the best-selling The McKinsey Way>/I>, Ethan Raisel provided a through-the-keyhole perspective on the way this worldwide consulting institution approaches--and solves--the myriad professional problems encountered by its high-powered clientele. His goal in that book was simple: to communicate "new and useful ...(展开全部)

The host of the hit reality show The Apprentice presents an invaluable collection of grounded, hard-hitting advice on business success, from people who have made it to the boss’s chair at some of America’s most thriving companies. How can you find the way to the top? Ask people who are already there. Because you can’t know it all. No matter how smart you are, no matter how...(展开全部)

Review "David Viney's book pulls off the difficult trick of both being comprehensible to beginners and offering a level of comprehensive (and up to date) detail that will appeal to older hands. It's divided into seven steps that broadly follow the timeline of an SEO campaign, with some useful case studies. Put simply, this book delivers what it promises." -- .NET Magazine, Augu...(展开全部)

An essential book for parents to help their children get the education they need to live happy, productive lives from The New York Times bestselling author of The Element and Creative Schools Parents everywhere are deeply concerned about the education of their children, especially now, when education has become a minefield of politics and controversy. One of the world’s most i...(展开全部)

Businesses need a new type of problem solving. Why? Because they are getting people wrong. Traditional problem-solving methods taught in business schools serve us well for some of the everyday challenges of business, but they tend to be ineffective with problems involving a high degree of uncertainty. Why? Because, more often than not, these tools are based on a flawed model of...(展开全部)

Imagine if you could identify your business’s most profitable customers, craft a better marketing strategy to communicate with them, and inspire them to buy more? Well now you can. And the best part is that you can do it using the data you already have. Today, everything we do creates data, and the volumes are enormous. Virtually every time someone views something online...(展开全部)

约翰•伯宁罕(John Burningham) 于1936年生于英国萨里郡。童年就读于夏山学校，在校时大部分时间用来作画。1959年毕业于伦敦中央艺术学院。曾经设计海报、圣诞卡及画漫画。以图画书创作技巧来说，伯宁罕具有纯熟的绘图技巧与设计概念，透过运用不同的媒质，掌握其特色，并加上明暗及线条的运用，在画面上制造许多对比或惊喜等视觉效果，和文字一搭一唱，使故事呈现得更生动丰富，深深吸引全世界无数的读者。 1963年，他的第一本图画书《宝儿》（Borka）出版，即获得英国最高图画书奖项凯特•格林纳威大奖（Kate Greenaway Award)。《宝儿》是一个“丑小鸭”式的故事，是一本关于生命的励志书，跟随宝儿的奇异之旅，读者可以从中感受坚强品格的可贵，领悟到生命的奇遇。 1970年，他以《和甘伯伯去游河》（Mr. Gumpy’s Outing）再度获...(展开全部)

The first mountaineering instructional guide to focus exclusively on the kind of mountaineering most climbers do, and to collect the best modern practices in one popular resource Complete and up to date. Emphasizes the best modern practices for alpine rock, snow, and ice.Uniquely focused. Omits what is too basic such as camping and backpacking and what is too advanced, such as ...(展开全部)

"An Introduction to the World's Oceans, Tenth Edition", is an introductory oceanography text intended for students without a background in mathematics, chemistry, physics, geology, or biology. It emphasizes the role of basic scientific principles in helping understand the processes that govern the ocean and the earth. To keep the text as current as possible, the authors conduct...(展开全部)